President and Chief Executive Officer
Michel Robert has fine-tuned his expertise in transportation and logistics for nearly 30 years. His natural leadership abilities and insight-driven approach to managing the business inspires and motivates both his colleagues and his industry peers.
Michel plays an active role on a number of committees and task forces that focus on promoting the industry, improving performance and encouraging innovation.
He joined the company that represents his family’s legacy in 1991. He has held several management positions in the years since in customer service, dispatch, pricing and operations. In 2000, he was appointed Vice-President, Warehousing and Distribution. Following this, he served as Executive Vice-President until being named President and Chief Executive Officer in November 2015.
Michel is also a member of several organizations, associations, committees and study groups related to the industry. In addition to his professional activities, Michel is passionate about wine and ciders. In 2006, the Robert family acquired a magnificent estate in Rougemont and now cultivates 27 hectares of vines and 55,000 apple trees. The Vignoble et Cidrerie Coteau Rougemont presents products that deserve the highest honors.
Chief Operating Officer
With more than 30 years of experience in operational management, Daniel Ménard is a tremendous asset for Groupe Robert in leading the company’s growth and transformation. He also has an excellent capacity for building multidisciplinary, high-performance teams dedicated to pushing the envelope. Since his arrival at Groupe Robert, Daniel and his management team have streamlined business processes, rebalanced budget management and ensured the strategic alignment of the company’s portfolio of services to correspond to client needs.
Daniel originally honed his management expertise in various roles with the Canadian Armed Forces, including Chief Operating Officer and Commander in Afghanistan. He is also a former Senior Vice President, Operations, at GardaWorld in Dubai. Daniel joined Groupe Robert as Chief Operating Officer in 2017.
Vice-President, Human Resources
Backed by more than 25 years of experience in human resources management, Éric Trudeau focuses his efforts on understanding the company’s business issues and coming up with HR-oriented solutions. He also facilitates change management, providing assistance to managers as they guide their teams through the process. In keeping with his commitment to individual development, Éric is guided in his efforts by Groupe Robert’s recruiting, engagement and customer satisfaction objectives.
Éric has been with Groupe Robert since 2013. Prior to this, he held various positions in human resources management for the likes of Komatsu, General Mills and Sanimax.
Vice-President, TL Solutions
A specialized logistics and transportation executive, Isabelle Robert has acquired her operational management experience at Groupe Robert, her family legacy. Her positive approach to leadership and noteworthy contributions to internal communications and client relations have been instrumental in promoting sound corporate management.
Isabelle started working for the company in 1997 following her studies in business administration at HEC Montréal. After serving in various capacities with the dispatch team, she took over the management of the IT department. She then moved to Client Relations, first as Director, then as Vice-President. She has been in her current role of Vice-President, TL Solutions, since 2017.
Director – Human resources
As a manager specialising in integration and mobilisation of human resources, Julie helped to build Groupe Robert employer brand, her family legacy. Julie has a strong sense of equity, social inclusion, safety and well-being of all Groupe Robert employees and she is actively participating to the company image by being the spokeperson in many events and associations of our Industry.
Vice President, Public Affairs and Special Advisor, Public & Government Relations
Jean-Robert Lessard began his career at Ultramar in 1964 as a representative and supervisor for Northwestern Quebec and Ontario. In 1975, he accepted the position of Project Director for the Groupe Brazeau (Transportation) for distribution in the James Bay hydroelectric project. In 1980, he moved to Vancouver to become General Manager of Cross Canada Carriers Corporation, a division of Groupe Brazeau.
He joined Groupe Robert in 1984 as Vice President of Operations and took the position of Vice President, Sales and Marketing in 1989 until 2004. Subsequently, he held the position of Vice President, Marketing and Public Affairs and, since 2012, has been Vice President, Corporate Affairs.
Guest speaker and panelist at several conferences on the Canadian supply chain Industry, Jean-Robert is very involved in the Quebec business community.
Vice-President, LTL Solutions
With more than 30 years of experience in the sector, Sylvain Lehoux is a leading expert in transportation-related operational excellence and cost efficiency. He is an engaged manager who does not hesitate to embrace new ideas. A natural motivator, he encourages his teams to give the best of themselves and project an attitude of confidence in their dealings with Groupe Robert clients.
Sylvain joined the company in 1984 and has occupied a variety of roles in the years since, starting with dispatcher, operations supervisor and operations manager for the U.S. division. He was then appointed Vice-President, Transportation – Quebec/Ontario, before becoming Vice-President, LTL Solutions in 2017.
Vice-President, Transportation – United States
Armed with more than 20 years of experience in transportation and logistics, Martin Roy has served in a number of senior positions at Groupe Robert over the years. He possesses extensive expertise in operations management and has been a key asset to the company as it has expanded its logistics operations in the U.S.
Since joining Groupe Robert in 1999, Martin has risen through the ranks, occupying such roles as Vice-President, Specialized Transportation, and Vice-President, Logistics.
Vice-President, Specialized Transportation
Specialized transportation manager Pierre Lapointe has over 30 years of experience in operations management and supply chain logistics. He is well acquainted with the distribution sector, especially as regards fleet management, budgeting and route optimization.
Pierre joined Groupe Robert in 2012 as Director, Bulk Transportation, and was subsequently promoted to Vice-President, Specialized Transportation. He counts Conagra Foods, Lantic Sugar and Sanimax among his previous employers.
Vice-President, Distribution Centres
Louis-Philippe has over 15 years of experience in supply chain management. His knack for finding solutions to improve logistics efficiency for Groupe Robert’s clients has greatly contributed to the organization’s growth.
Louis-Philippe joined the Groupe Robert team in 2000 as Manager, Logistics and Continuous Improvement. He was later put in charge of the company’s distribution centres, eventually rising to the position of Vice-President, Distribution Centres, in 2017. Earlier in his career, he worked in distribution centre management for Richelieu Hardware and Provigo.
Vice-President, Operational Performance
Throughout his career, Gilles Gervais has perfected his skills in managing operational change, continuous improvement in production and quality systems, and supply chain oversight.
Gilles brought this expertise to Groupe Robert in 2016. He had previously served as the general manager of various Bombardier Transportation plants, prior to which he had occupied a series of executive-level positions with the Canadian manufacturing giant. He also assumed managerial responsibilities with NovaBus and PACCAR earlier in his career.
Vice-President, Business Development
Gilbert Duquette is a seasoned manager with upwards of 30 years of experience in logistics and transportation. His leadership and people skills are greatly appreciated by both the people on his team and the clients he does business with.
Gilbert has been with Groupe Robert since 1987, after close to a decade of running his own transportation company. He began as Regional Manager, Sales and Operations, and gradually touched on various other facets of the company as he took on positions of increasing responsibility in sales, operations and business development.
Vice-President, Material Resources
Daniel St-Germain is a veteran transportation executive with more than 35 years of experience under his belt. His commitment to the environment and energy efficiency is directly responsible for putting Groupe Robert on the path to sustainable development. His skills in managing resources and boosting the productivity in the organization’s maintenance workshops have led to significant efficiency gains. And his interest in new technological developments has made Groupe Robert a leader in the trucking industry.
Daniel joined the company in 1982. Previous positions include buyer and head of procurement.
Director, Marketing and Communications
Drawing on more than 20 years of experience in business intelligence, Mélanie Gore has made a significant contribution to Groupe Robert’s growth strategies. Her take-charge approach and communications expertise have helped enhance internal channels of communication and optimize marketing strategies to better prepare for the future.
Mélanie joined the Groupe Robert team in 2017, after previous stints with BMR, Rona, SidLee and Guilbault Marketing.
Anaïs de Lausnay
As General Counsel, Anaïs de Lausnay is in charge of Groupe Robert’s legal affairs. In this capacity, she implements solutions addressing various issues in line with the company’s business interests. Her in-depth expertise in the field combined with her professional and uniquely human approach ensures all of Groupe Robert’s legal needs are handled efficiently and effectively.
An integral part of Groupe Robert since 2016, Anaïs previously served as legal counsel for a non-profit organization operating in the early childhood education sector as well as for Belron Canada, a major Canadian corporation.